[Brand Guide] three common mistakes advertisers often make
[Brand Guide] three common mistakes advertisers often make
Ensure your proposal avoids resembling spam emails, instead, craft it professionally. Provide a comprehensive product description.
vling
Vling is an essential platform for YouTube.
The vling service guide 'Brand Guide' will tell you in detail how to use vling as a Brand!
In this episode, I'll explain 'three common mistakes advertisers often make' :)
1️⃣ Spam-like advertising proposal subject:
1. Avoid using specialized terminology or industry-specific jargon may hinder understanding of the AD proposal subject.
2. Keep the subject concise while conveying the necessary information.
3. It is advisable to clearly indicate the intention of requesting an advertising proposal.
4. It is recommended to manage all communication related to advertising proposals within a single email without changing the existing email subject.
5. Utilizing brackets can be effective. Example: [Advertising Proposal]
2️⃣ Insufficient or complex product descriptions:
Insufficient or overly complex advertising proposal descriptions can lower the application rate from YouTubers.
Please provide detailed and clear explanations to facilitate easy understanding for YouTubers.
[Good Example]
Hello, YouTuber! I am OOO, the marketing manager at OO.
I am reaching out to inquire about collaborating with you for promoting our newly launched product, OOO.
Purpose of the video request: Please create a video content introducing and reviewing the product after use.
Advertising budget Range: 5 to 10 million KRW. Budget adjustment is possible.
Timeline: December00 to 00. Schedule flexibility is possible.
I have shared the link to our new product below, and I wish your YouTube channel continued success.
New Product Link (URL): https://vling.net
Please respond to the email address provided in the advertising proposal.
3️⃣ Unrealistic advertising rates:
When proposing advertising rates significantly lower than what YouTubers currently receive,
it can lead to unsuccessful advertising proposals.
Refer to the advertising rates provided by Vling and propose a reasonable advertising rate.
This will help save time in your YouTube marketing efforts!
