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Video Understanding AIAI that understands speech, scenes, and context

Every brand mention in YouTube videos,
found to the second

Even what never shows up in titles, comments, or hashtags.
vling AI catches every passing remark in a video —
the context it came from, how people reacted,
and whether it was an ad.

YouTube video

Thumbnail of a video cleaning a humidifier10:08

vling AI

Brand AOurs

Competitor A · Competitor B tracked together

Brand mention detectionContext · sentiment · paid/organic
Analyzing context…

Brand dashboard

Cleaning my humidifier after a whole year

265,342,745 views265,342,745 views2 days ago2026-07-18

Mentions found: 28

02:15Bought it for the gorgeous designPositive
07:41Cleaning was a bit of a hassleNegative
Updating dashboard…
WHY IT MATTERS

Do you knowwhat people are saying about your brandon YouTube?

Hard to find.

It’s hard to know which videos

are talking about your brand.

Caught too late.

Manual searches can miss emerging
issues
and sudden shifts in sentiment.

Missing context.

Keywords alone can’t distinguish

praise from criticism —

or paid content from organic mentions.

WHAT YOU GET

Discover, understand, and respond towhat YouTube is saying about your brand.

Brand dashboard — total and daily views
In-video mention details
Brand mention transcript
STEP 01

Discover

Find where your brand is mentioned

  • Brand monitoringSee videos that mention your brand, their views, and daily trends on a single screen.
  • Competitor monitoringTrack mention volume and sentiment for you and your competitors side by side.
STEP 02

Understand

Understand the context and the reaction

  • Context-aware sentimentAnalyze the context of every mention and whether it’s positive, neutral, or negative.
  • In-video mention detailsExact timestamps, the actual quote, and what was said before and after.
STEP 03

Respond

Separate paid from organic
and plan your next move

  • Paid vs. organicTell paid campaigns apart from organic mentions to read genuine audience reactions.
  • AI brand insightsAI analyzes shifts in products, audiences, and issues, and shows only what matters.
PROPRIETARY VIDEO UNDERSTANDING AI

Beyond titles and
comments —
we understand what’s
actually happening
in the video.

vling AI analyzes a video’s audio, transcript, and on-screen visuals together. It identifies how and in what context your brand is mentioned — down to the exact timestamp.

  1. Video collection

  2. Brand mention detection

  3. Context · sentiment · paid/organic analysis

  4. Dashboard updates

From video discovery
to actionable insights,
all in one automated four-step process.

Real example

Same video.
A very different
depth of insight.

Analyze the same video with keyword monitoring and with vling AI, and the depth of what you learn is completely different.

Cleaning my humidifier after a whole year

265,342,745 views2 days ago

Cleaning my humidifier after a whole year

1 video mentions the brand

Keyword monitoring

Timestamp:

Unavailable

Quote:

Unavailable

Reaction:

Unavailable

Type:

Unavailable

Paid?

Unavailable

You only learn that the brand was mentioned — not the context or how people reacted.

vling AI

Timestamp:

07:41

Quote:

“Love the design,
but cleaning it was
a bit of a hassle.”

Reaction:

Negative 60%

Positive02:15The design is so pretty,
so I bought it

Negative07:41Cleaning was a bit of a hassle

Type:

Competitor comparison

Paid?

Organic

See everything from the timestamp and the actual quote to the reaction, context, and whether it was paid.

Beyond the fact that
your brand was mentioned,

we show when, in what context,
and with what reaction.

At a glance

5 things
brand teams
want to know —
how much
can you see?

What you want to know

Which videos mentioned us?

Where in the video?

Was it positive or negative?

In what context?

Paid or organic?

Keyword monitoring

Titles · tags · comments, read only.

Checks keywords in titles,
tags, and comments

Video-level only

Judges sentiment by keywords alone

Hard to tell

Hard to distinguish

vling AIVideo Understanding AI

Actually watches and listens.

Analyzes audio, transcript,
and visuals directly

Down to the second

Positive · neutral · negative, in context

Recommendation · critique ·
comparison · mention

Automatic paid/organic tagging

Which videos mentioned us?

Keyword monitoring

Checks keywords in titles,
tags, and comments

vling AI

Analyzes audio, transcript,
and visuals directly

Where in the video?

Keyword monitoring

Video-level only

vling AI

Down to the second

Was it positive or negative?

Keyword monitoring

Judges sentiment by keywords alone

vling AI

Positive · neutral · negative, in context

In what context?

Keyword monitoring

Hard to tell

vling AI

Recommendation · critique ·
comparison · mention

Paid or organic?

Keyword monitoring

Hard to distinguish

vling AI

Automatic paid/organic tagging

CUSTOMER STORY

Spotted a negative issue — and grew positive reactions 2.4× in 3 weeks.

F&B Brand A used vling AI to find what drove negative mentions, then ran a creator campaign in response. By tracking sentiment continuously, it grew its share of positive reactions 2.4× in just 3 weeks.

Result · change in brand sentiment

Positive2.4×
Before22%
After53%
Negative27%p
Before42%
After15%

How they responded

Sentiment before
and after the campaign

  • Positive
  • Neutral
  • Negative

  1. Listen —
    spot the negative issue

    Detected a fast rise in negative
    mentions on YouTube and checked
    the related videos and timestamps.

  2. Act —
    campaign with positive creators

    Found creators who had already
    spoken
    positively about the brand
    and ran a campaign.

  3. Measure —
    track the sentiment shift

    Tracked positive, neutral, and negative mentions
    for 3 weeks after the campaign.

Basis · 28.4M views of brand-mention videos tracked during the campaign

Limited to 10 brands · 30-day free pilot

See what YouTube is saying about your brand —free for 30 days.

Add your brand and one competitor
to see the sentiment, context, and paid/organic status of YouTube mentions at a glance.

  • 30-day free pilot
  • Track your brand + 1 competitor
  • Sentiment · context · paid/organic
    status for every video
  1. Apply
  2. Selection notice
  3. Brand setup
  4. 30-day free pilot

Limited pilot offer

30 days free · No setup required

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